STUNT | GOING VERY DIRECT
DIRECT

I TOOK UP MEDIA BUYING DURING THE PANDEMIC.


APPLE PAY

i’ve noticed many creatives have their phone numbers on their website.
many of those numbers are iphones.

so i bought some ad space in their imessages.

a couple hundred bucks spent, and about a 30% response rate.

IN THE PRESS

KAYLEIGH BARBER WROTE ABOUT IT IN DIGIDAY. READ IT HERE.